UK PR Agency · Est. since 2010 07827 290 496 [email protected]
Specialism · Consumer Affairs

Standing up to the big corporations on behalf of the people they've let down.

Consumer affairs PR for individuals, small businesses and campaigners who've been treated badly by a large company and need the press to take notice. We know the editors, columnists and broadcasters who live for these stories, and we know how to put a case in front of them.

Why we do this work.

Big corporations have entire departments designed to wear individuals down: customer service queues, legal teams, complaint procedures that go nowhere. Most people give up. The companies bank on it. The thing that doesn't get banked on is the press.

A well-pitched consumer-affairs story can do what months of complaint letters cannot. It can move a refund through in 48 hours. It can prompt a regulator to start asking questions. It can force a corporate apology that wouldn't otherwise come. When the press is on the case, behaviour changes. Very few brands want to wake up to a Saturday-paper double-page spread on how they treat their customers.

When to call us

  • A bank or building society has refused to refund you
  • An insurer has rejected a claim on weak grounds
  • An energy supplier has billed you incorrectly for months
  • A retailer has sold a product that doesn't do what it promised
  • A holiday company has cancelled and won't pay out
  • An online platform has frozen funds with no explanation
  • A landlord or letting agent is acting unlawfully
  • A regulator's process is going nowhere
  • You've spotted something that's affecting many people, not just you
  • You run a small business and a big corporate customer is squeezing you unfairly

How we work consumer-affairs briefs

We start with a confidential call to understand what's happened and what you have on paper. We then make a judgement about whether there's a story the press will want to take on. If there is, we shape the case, find the right journalist (it's almost always a specific person, not a generic desk) and pitch it the way they prefer to receive things. We brief you on what to expect, sit with you through the interview if needed, and follow up with the corporation in parallel.

What we won't do is encourage you to pursue a story that isn't there. If we don't think the press will run with it, we'll tell you on the first call and save you the fee.

The press contacts that matter

Consumer-affairs work has a particular cast of journalists. National newspaper money sections, dedicated consumer columnists, the watchdog-style daytime TV slots, business radio. We have working relationships with most of the people who matter in this space, built over years of legitimate work. That's the leverage we bring.

Consumer Affairs · FAQ

What people most often ask.

If your situation isn't covered below, just send us a confidential email and we'll come back to you within the working day.

Will you take on my case?

We take on consumer-affairs cases where there is a genuine story other people will recognise, and where we judge the press will be interested. We'll be honest with you on the first call. If we don't think we can help, we'll usually be able to point you to who can.

What does it cost?

Consumer-affairs work is quoted case-by-case based on the work involved. We are not the most expensive PR you'll speak to, and we are not the cheapest. We are usually the most senior. There are no junior account handlers on these briefs.

Will the corporation come after me?

Legitimate consumer-affairs reporting is well-protected in the UK press, both by the journalist's own legal team and by long-standing case law on public-interest reporting. If your case is genuine and your facts are right, you have far less to fear than the corporation does.

How long does it take?

From first call to first coverage, sometimes a few days, sometimes a few weeks. Depends on the strength of the story, the timing in the news cycle, and how reachable the right journalist is in any given week.

Is it confidential?

Yes. Until you and we agree to go to a journalist with a story, nothing leaves our discussion. We won't share details with anyone, including other clients.

Got a story to tell?

If a big corporation has let you, or your customers, down, we want to hear about it.

Email Julie in confidence. We'll come back to you the same working day.

Email Julie in confidence