Get In The Press is a boutique UK PR agency led by Julie Sherwood. Twenty-five years of newsroom contacts, a specialism in consumer affairs and the parenting and women’s lifestyle sector, and a reputation for getting clients into the press when other agencies are still drafting the brief.
We are a small, senior team. No junior account handlers, no inflated retainers. Every story is shaped, pitched and placed by someone with two decades of newsroom relationships.
When a business (a bank, retailer, energy supplier or insurer) gets it badly wrong, we turn the dial up. We pitch consumer-affairs editors at the nationals, brief broadcasters, and put pressure where it counts so that the people in the right rooms hear about it. If you’ve been let down on a scale that other people will recognise, we want to know.
The parenting and women’s lifestyle sector is the beat we know best. Long-standing relationships with the right editors, columnists and product pages mean we don’t have to introduce ourselves. We’ve been writing for them, and pitching to them, for years.
Press releases that read like news, feature ideas pitched to the right desk, and the persistence to follow them through. We work to tight deadlines, we don’t pad our hours, and when something is on the agenda we keep going until it lands.
Whether you need a single press release or a full campaign, every engagement is tailored to your budget. No retainers you don’t need, no surprises on the invoice.
PR support tailored to your budget, from one-off press release writing through to full campaign management. Press release writing, feature articles, new product launches and full media support.
Prefer to learn the tricks of the trade? Get PR-savvy with our tailored coaching sessions. Full support, coaching for your business, ideas, and a starter database of media contacts to work with.
Got the press release but not the contacts? Buy our database of UK media contacts for £45 (unlimited use), or let us send it out on your behalf for £20. Either way, your story lands on the right desks.
Founder of Get In The Press. Twenty-five years on the publishing side of the desk, and now on yours.
“Hi, I’m Julie Sherwood. My career spans 25 years of working with both publishers: B2B and book publishing. Through my work, I saw a gap in the market for cost-effective PR that gets on with the job and delivers with minimal fuss.”
I’ve spent two and a half decades on the other side of the desk: writing for publishers, briefing journalists, and seeing first-hand what makes editors pick up the phone, and what makes them hang up. That’s the experience clients get when they work with Get In The Press: the inside track, written into every pitch.
My particular passion is consumer affairs. I love a story where an ordinary person, or a smaller business, takes on a big corporation that thought it could get away with it. Those are the stories the national press wants, and they’re the stories I’m best placed to help land.
The brief is simple: get you in the press, on your budget, without fuss.
Alongside the consumer-affairs work, the parenting and women’s lifestyle beat is where I’m most connected. Throughout my career I’ve had the pleasure of working with clients including Penguin Books, Bentley Jewellers, TheRankTank.com, The Shapers Gym Chain, Splashabout Swimwear and The Parent Practice, to name a few.
A selection of the publishers, retailers, jewellers, swim brands, gyms and parenting practices we’ve worked with over the years.
A note from one of the publishers we’ve worked with, and an indication of the calibre of relationships we bring to every brief.
Julie is extremely well-connected within the media and is tenacious and proactive in her pursuit of press coverage. She is also able to work and deliver to tight deadlines, and is always someone who can be relied upon.
Consumer-affairs briefs are our favourite kind of work. Tell us what happened, we’ll tell you whether we can help.
The fastest way to reach us is by phone or email. We’ll always come back to you the same working day.